Commercial · Patel Nagar, Delhi

Patel Nagar Retail Store, Delhi

A two-floor menswear store in Patel Nagar rebuilt around a younger customer — quick to read, quick to shop, and designed for the phone camera as much as the rack. The project is in progress; the images below are design renders.

Ground floor: backlit metal shelving of folded shirts, cash counter and staircase on herringbone wood flooring. Patel Nagar Retail Store, Patel Nagar, Delhi.
Ground floor — Backlit metal shelving of folded shirts, cash counter and staircase on herringbone wood flooring

The brief

Build a fast, recognisable retail identity across two floors without relying on a large footprint or heavy fixtures.

Design approach

Fixtures were pulled back so the merchandise — walls of folded shirts on backlit shelving — does the talking. The ground floor moves customers up the staircase naturally; the first floor slows them down around a branded lounge built to be photographed.

Ground floor and first floor

The ground floor pairs backlit metal shelving and herringbone wood flooring with a fluted cash counter. Upstairs, a checkerboard marble floor, candle chandeliers, a tan leather sofa and a backlit brand sign create the lounge moment.

What Indéva is delivering

Concept, retail interior design and site execution.

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